Triumph 250cc premium motorcycle in India (2014)

Triumph Motorcycles, the iconic British motorcycle brand founded in 1984 has always set the pace for category winning machines that offer a blend of design, character, desirability and performance combined to create truly distinctive motorcycles. Recently all across the world, 250-400cc motorcycle segment is simply exploding so by 2014 Triumph is all set to launch its 250cc premium segment motorbikes in the Indian market because it is termed as the second largest two wheeler market in the world and becoming epicentre for most of the two wheeler manufacturers.

Triumph wants to establish a factory in India that will not just assemble motorcycles, but also produce them from its plant in Narsapur (50 kilometer away from) Bangalore. Apart from CKD assembly of motorcycles like the Bonneville, Street Triple 675 and the Speed Triple, Triumph will produce a 250cc-twin cylinder motorcycle from the same factory. Yamaha is also likely to launch the same segment (250cc) bike by next year.

President director of PT Global Motorcycle Trading- the sole sub-distributor of Triumph in Indonesia Rudhy Siswanto, points out that the 250cc Triumph motorcycle will feature a liquid-cooled, two-cylinder engine providing strong performance. Initially the bike will hit the markets of India and Indonesia. And it is said that the 250cc Triumph will have two strong rivals in India, the Kawasaki Ninja 250R and the Honda CBR250R.

The Triumph 250cc is also likely to be sold in other parts of the South East Asian countries. The 250cc Triumph is expected to feature a street fighter styling, a-la-KTM Duke 200.

As far as the features of the Triumph are concerned, the 250cc motorbike will sport single headlight and not twin lights like the Triple range. The ergonomics will concentrate more for a comfortable riding position than sporty considering the average heighted Asian rider.

Triumph pricing is expected to be around 3,50,000 to 4,00,000 for the Indonesian market. Considering localization and subtracting the logistics and tax charges on the Indonesian price, it can be much cheaper for Indians. Since India being a highly price sensitive country and it is a hub for low cost-high quality production. By the end of 2013, Triumph is expected to launch a range of sports bikes in India the sources reviled.


Anju Singh